Branding

Myclo

Offering outstanding, fashionable clothes that makes a statement in the fashion business is MYCLO's mission. Our goals are to draw in customers, ensure rapid recognition of our brand, and show our dedication to both affordability and high quality. The visual centre of our brand, the MYCLO logo, represents both our aim to provide premium clothing staples and our creative approach to fashion. By combining modern and elegance style, we hope to meet the wide range of demands of our customers and develop MYCLO as a reliable brand related to elegant and affordable clothing.Whether it's casual wear or timeless classics, MYCLO stands as a reliable choice for those who value both fashion and practicality in their everyday attire.

Design Concept

The "myclo" logo features a striking red "my" for passion and connection, and a sophisticated black "clo" for elegance and quality. Using Arial Rounded MT Bold, it combines readability with a friendly feel. Subtle lines below the text represent tailor elements, such as hems and seams, highlighting craftsmanship and attention to detail. This versatile and scalable design ensures a consistent and modern brand identity across all media.

Moodboard

Rough Sketch

Ideations

Final Logo

Logo ratio

Logo Guidelines

Stationery

Merchandise